Optimise your marketing campaign by advertising in LAPV and on LAPV.co.uk

Published:  13 February, 2012

LAPV is read by Fleet, Plant and Waste Managers working within Local Authorities who are all under huge amounts of pressure. Not only do they have to provide higher service levels to the public but they have to do so at a time of unprecedented budget cuts.

Editor's statement

Budgets are tight and staffing levels are under constant scrutiny yet Key Performance Indicators still have to be met. This is the challenging environment in which LAPV operates.

The publication is unique in its exclusive focus on this sector with dedicated editorial designed to help readers find solutions. A combination of high editorial standards, input from industry experts and independent articles by top writers ensures that the latest technological advances are covered.

LAPV combines journalistic integrity with commercial interest of our advertisers that allows us to offer newsworthy stories, case studies, reports and comprehensive vehicle tests to the industry.

"Advertising in LAPV has allowed Scarab Sweepers to increase awareness for our products in front of key local authority specifiers. Its circulation and editorial style ensure that we can convey our marketing message succinctly and with minimal wastage."

Steve King, Scarab Sweepers Ltd.


Total readership

Maximum circulation: 4,500

Average number of readers for one copy of LAPV: 5

Total readership of LAPV: 22,500

Extra circulation

LAPV is distributed at a selected number of key events in the UK and Ireland throughout the year, providing extra coverage for your advertisement. In 2012 we will be covering the following events including:

PAWRS

RWM

The Commercial Vehicle Show

Saltex

Cold Comfort

Road Expo

Wall Planners

Every December, LAPV publishes a wall planner that is circulated with the main edition of the magazine. The wall planner is an excellent way for companies to maintain a yearlong presence in front of their key local authority customers by advertising in one of the advertisement boxes that surround the main calendar.

To request the media pack, please click here

To discuss your marketing needs, please call Jason Pidgeon on 0207 973 4645

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LAPV (Local Authority Plant and Vehicles) is the only UK information source purely dedicated to local authority vehicles and affiliated plant equipment. Appearing four times a year, it offers well-researched technical articles on the latest equipment/technology as well as in-depth interviews with key industry professionals. More...

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